Wired
Yesterday, realme officially released the new GT Neo2, which is the mid-ceiling of the same level of mobile phones in terms of design texture, heat dissipation, battery life, touch and other performance experience. Snapdragon 870, 120Hz high-brush E4 straight screen, 5000mAh large battery, 65W fast charge, diamond ice core cooling system, all configurations are almost full, the first sale price starts at 2399 yuan, and it is worthy of the 2500 yuan flagship price comparison king .
On the day when Realme GT Neo2 was released, Counterpoint, a market research organization, also released a new data report. Realme’s global smartphone shipments in Q2 2021 increased by 135% year-on-year, making it the fourth largest Chinese mobile phone brand in the world.
Not long ago, realme also entered the “100 million units club.” After achieving these achievements, realme’s small goal in the future is to sell another 100 million mobile phones in more than a year. Real Self GT Neo2 is the first product under the new “one billion” goal, which is very important.
The mobile phone market between 2,000 and 3,000 yuan may be one of the market segments with the most sales in China, and it is also a battleground for all major brands. In order to increase the attractiveness, many brands focus on the price-performance ratio in this price range, so that the performance of mobile phones is very good, and some product parameters are prominent to attract some users.
Under this product strategy, aspects that are not easily reflected in the parameter table such as mobile phone design, feel, and experience after long-term use are easy to be overlooked, and even serious. This is like a “hidden rule” of the industry, which is a relatively common existence in the industry.
Realme puts forward a strategy of quality-price ratio this year, which provides the market with a new mobile phone value evaluation standard, and creates a new phone that allows users to call “true fragrance” directly. Prior to this, the 3000 Yuan GT Master Series has set an example. Now, the real GT Neo2 with the 2500 yuan file has once again carried the banner of quality-price ratio.
This time, it wants to break the three “hidden rules” of the mobile phone circle, let the texture and experience leapfrog again, and make products that young people like to play with more and more.
Breaking the “hidden rules” of design: stand out in the cookie-cutter appearance of mobile phones through the “black mint” functional aesthetics
The easiest part of cost-effective mobile phones to shrink is the appearance design. In order to reduce costs, the appearance of the public model always gives people a perfunctory and cheap feeling, and the stereotyped appearance makes people uninterested. This is the first breakthrough point of Real Self GT Neo2. The first point of quality leapfrogging is the appearance design.
Realme is a brand new “Black Mint” functional aesthetic design for GT Neo2: the contrast between highly saturated fluorescent green and extreme black is strong, and there is also a track texture characteristic of the GT family, which is not only full of cool air, but also flowing With a strong functional beauty, it stands out among many mobile phones.
For the real GT Neo2, the trend is its nature. Compared with other mobile phones with more than 2,000 yuan, it is simple black and white blue and other monotones, or the blingbling cheap light design, “black mint” is not a simple color scheme. , Fusion of a variety of characteristics in one, stand out in the cookie-cutter design, but also take into account the public aesthetics.
Breaking the “hidden rules” of performance: Snapdragon 870, the strongest processor in the 2500 yuan file, must not pull the hips for heat dissipation
Realme’s price-quality ratio also includes performance. The hardware configuration is also a part of the realme GT Neo2 that cannot be ignored. Without strong performance, everything is impossible to talk about, so it uses a performance ceiling Snapdragon 870 processor with a performance of 2500 yuan this time. .
The Snapdragon 870 is also an old friend of everyone. It is an upgraded version of the flagship Snapdragon 865 last year. The CPU core frequency has been increased to 3.2GHz, the CPU performance has increased by 10%, and the GPU performance has increased by 12%. Last year, the performance of five or six thousand mobile phones This year, it has been decentralized to more than 2,000 yuan of mobile phones, and there are also upgrades, so there is no need to worry about the game performance.
The Snapdragon 870 is not only powerful, but also well controlled for heat and power consumption. It is the king of word of mouth for the Snapdragon 8 series this year.
Even so, in order to further control the temperature, GT Neo2 is also equipped with a super luxury version of the heat dissipation system-the diamond ice core heat dissipation system, the first diamond heat dissipation gel, with up to 8 layers of three-dimensional heat dissipation structure, from top to bottom, from the inside The outside completely covers the high heat area of the whole machine. The super large heat dissipation area of 17932mm² has the largest heat dissipation area of the same level, which can quickly discharge heat to the outside of the machine. It is fast and stable when playing games, and the frame rate will not fluctuate sharply due to heat.
Playing the high frame rate of the King of Glory or Peace Elite, playing for 3 hours continuously, the maximum temperature of the phone can still be controlled within 40°, and it will not feel hot. Finally, high performance and strong heat dissipation can coexist!
Break the “hidden rules” of battery life: 5000mAh large battery, but also must have a light and good feel
Compared with the previous compromises of cost-effective mobile phones in terms of battery and fast charging, the GT Neo2 is also very generous this time. It is directly charged with a 5000mAh large battery and 65W smart flash charging. It can be fully charged in as long as 36 minutes, and the phone has an extremely high blood recovery ability. Quickly, the time to eat a meal can be full of blood and resurrection.
On this basis, the weight of the real GT Neo2 is controlled at 199.8g, and the thickness is only 8.6mm. The large battery has super battery life and good hand feel, which is very rare in the same level of mobile phones.
Breaking the “hidden rules” is only a means, “surprise” is the goal
Whether it’s the trendy design, the large battery and the feel, the coexistence of high performance and strong battery life, breaking the “hidden rules” is only a means to provide users with value, and “surprise” is the goal. Based on the above three foundations, the real self GT Neo2 has also made the screen the strongest in the same price range, bringing more “surprises” to users.
The TrueWo GT Neo2 uses a 6.62-inch Samsung E4 flagship straight screen this time, the highest local peak brightness can reach 1300nit, and it is more power-saving, the power consumption is reduced by more than 15%, and it is very friendly to battery life. It is the top straight screen in the same price. Screen phone.
In terms of specifications, the real GT Neo2 also supports 120Hz high refresh as usual, and the touch report rate can even reach 600Hz, which is comparable to professional gaming phones. This time, it will focus on optimizing the touch performance in the game. The performance in the game is very good. Stable, smooth high brushing, sensitive touch response, help five kills.
Real Self GT Neo2’s “Dare to Leapfrog”: Do not take the old road of cost-effectiveness to be the king of quality and price comparison
In general, after proposing “quality-price ratio”, realme recently released a series of mobile phones that have also implemented this strategy. The previous Realme GT Master series is like this, and the current Realme GT Neo2 mobile phone at 2500 yuan is the same. , The price is flat, the texture and experience are upgraded.
Previously, the popular price-performance mobile phones in the domestic market have changed many people’s perception of purchasing mobile phones.
However, with the release of the True Me GT Neo2, everyone discovered that even for bicycles, bicycles on cost-effective routes are ordinary 28 bars, and the true Me GT Neo2, which is more expensive than the route, is a beautiful and powerful mountain bike. The appearance is enough to lead, not to mention its high level of experience in all aspects.
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