Wired
“Not only color 9, I believe this mobile phone equipped with HarmonyOS 2 system will become a flagship image for young people.”
On September 22, Huawei held a new product launch conference online to officially release the new Huawei nova9 series. At the press conference, He Gang, president of Huawei’s consumer business mobile phone product line, announced that since the release of the nova series in early 2016, Huawei’s nova series has gained 190 million users.
Five years of development and the choice of 190 million users, this trendy video product that first incorporates “high-value, self-portrait” into DNA has become one of the product series that young people have to add to the list when buying machines.
According to He Gang, Huawei’s nova9 series took more than a year to prepare. You know, the previous generation of Huawei’s nova8 series was released on December 23, 2020, nine months ago. In other words, this new machine has been approved several months before the release of the nova8 series, and the preparations are quite adequate.
Returning to the development history of the nova series, the nova9 series is also the crystallization of Huawei’s inheritance of the nova brand genes, continuation of the stylish design aesthetics and strong image strength, and interprets Huawei’s current approach to creating a flagship image for young people. Latest understanding.
“Good looks” has always been one of Nova’s most important DNA. This is related to the concept of nova series always dedicated to designing high-value, high-quality fashionable mobile phones for young users.
Looking back at the nova series of past generations, every time a new product is launched, it will lead the design fashion and color matching trend of the mobile phone industry that year. Huawei nova7 released in April 2020 has launched a unique “color 7”. With the change of different light, color 7 will show a variety of different appearances, which is very dreamy. After that, Huawei nova8 brought the No. 8 color, the “dual film double plating” combined with the AG anti-glare glass process, pushing the appearance and feel to a new height.
This time, Huawei’s nova9 series has brought a brand new 9th color, using double-film and double-plating, supplemented by Xingyao craftsmanship, to continue to inherit the nova series’s trendy design genes. Color 9 is selected with a blue-violet tone with a light illusion, and it is cleverly integrated with the star sand to form a phantom spectrum, which presents smart and colorful changes under different lights and shadows. When under a point light source similar to a spotlight, the texture of the whole machine immediately becomes dazzling.
In terms of ID design, Huawei nova9 continues the design concept of lightness, thinness and no burden, adopting the ring screen design, which eliminates the visual limitations brought by the left and right borders of the screen, and has a more advanced look and feel. In addition, the edges are processed by high-precision glass grinding process to make the hand feel more rounded and smooth. In the end, the upper and lower borders are extremely thin and narrow, and the visual effect of the screen is everything you can see.
As we all know, in terms of image innovation function, each generation of nova series brings new image experience and innovative gameplay to young people who are committed to it.
In terms of imaging capabilities, Huawei’s nova9 series is not much better than its predecessors. Following the Huawei nova7 series being the first to be equipped with dual front cameras and supporting front and rear dual-view recording functions, to the Huawei nova8 series with a front ultra-wide-angle camera that allows young people to take golden faces, Huawei nova9 series uses a front dual 32-megapixel camera and The nova series has so far the strongest rear camera to bring users a comprehensive upgrade of image quality.
Take Huawei nova9 Pro as an example. In terms of hardware specifications, it is equipped with two 32-megapixel front lenses, an ultra-wide-angle lens, and a high-definition portrait lens. Both front-camera lenses support 4K video shooting. Among them, the front ultra-wide-angle camera has a 100°FoV golden wide-angle, and the viewing range is larger.
In addition, both cameras use 1/2.8-inch photosensitive elements, with excellent resolution, providing high-definition picture quality for front shooting, and recording the most realistic colors for users.
Not only that, the binocular stereo vision engine of Huawei nova9 Pro can deeply adjust and process the images collected by the two front lenses, so that Rena’s selfie photos are three-dimensional, vivid, layered, and colorful.
The system also supports P3 global color management, from shooting, encoding and decoding, storage and display for full-link color management, accurate shooting, bright display, realizing what you shoot is what you see.
It is worth mentioning that this time the rear lens configuration of Huawei’s nova9 series is also the strongest among the previous works. Huawei nova9 Pro rear super-sensing imaging unit is equipped with a 50-megapixel RYYB main camera lens, an 8-megapixel ultra-wide-angle lens, an independent depth-of-field lens, and a 4cm macro lens.
Among them, the 50 million RYYB color filter array super-sensing main camera lens adopts Nova’s largest sensor so far, with a sensor photosensitive area of 1/1.56 inches. The flagship RYYB color filter array can increase the light input by 40% at the pixel level, effectively improving the image performance of low-light shooting. In addition, the addition of the XD Fusion engine greatly improves the image quality through algorithms such as Raw domain information fusion, semantic understanding and segmentation, and pixel-level image quality processing.
In terms of Vlog video recording, the favorite of young people today, Huawei nova9 Pro supports front and rear video, dual-view video, and is equipped with ultra-wide-angle 4K video, AI anti-shake, and front-end ultra-wide-angle group photo.
More importantly, with the blessing of HarmonyOS 2, Huawei’s nova9 series realizes a seamless smart life experience in all scenarios. It also realizes innovative Hongmeng multi-camera, smart communication, multi-device collaboration and other functions, providing a new experience and gameplay for young people who love video social networking.
Take shooting as an example. With the support of HarmonyOS 2 distributed technology, Huawei nova9 Pro has realized an innovative multi-camera mode, which can cross the limitation of a single device and single viewing angle, and can call multiple HarmonyOS devices’ cameras during the shooting process. Multi-cameras and multi-angles, shooting close-up, mid-range, panoramic and other multi-angle pictures at one time, and even realizing multi-camera live broadcast.
In addition, when taking a selfie or taking a group photo, you can use one mobile phone as a camera and another mobile phone as a preview display, or pair it with a Huawei watch to extend the creative distance and realize the remote camera experience.
At the same time, the new Hongmeng Smart Communication also supports multi-network intelligent collaboration and wireless + Wi-Fi dual-network concurrency. Huawei nova9 Pro supports 4G and Wi-Fi 6 dual-network concurrent, whether it is downloading games and applications, or watching videos online can be extremely smooth.
The emergence of the nova series has changed the image of Huawei’s “tech man”. The update frequency of the generation in the past six months has been recognized by the market, and the choice of 190 million users is an example of its success.
Now, after five years of development, Huawei’s nova9 series has a new understanding of appearance and selfies, portraying the appearance that young people like in the age of “marketing social”. While inheriting the genes of the nova brand, thanks to the blessing of the HarmonyOS 2 system, it brings creative imaging functions and a full-scene smart life experience, which solves the pain points of young people when shooting images and social sharing.
In Huawei’s view, imaging is not a function, but a way to communicate with contemporary young people. Obviously, the Huawei nova9 series is the best medium for this kind of communication. It not only satisfies young people’s basic demands for shooting, but also releases young people’s emotional expression and social demands, opening up a new track for image socialization.
From this perspective, Huawei’s nova9 series may be the most suitable imaging flagship for young people at the moment. And then, just leave everything to the market, and the user’s choice will tell everything.
Please indicate the source for reprinting: Fast Technology
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