Wired
(Photo by reporter Huang Zhaoxiang)
iPhone’s ability to attract gold hits a new high! “Yonhap News Agency” quoted the latest data from Research and Research Agency Strategy Analytics. In the third quarter, Apple alone accounted for more than 60% of the profits in the smartphone market, while Samsung accounted for more than 30%, setting the best record in nearly six years.
The report pointed out that Apple has firmly consolidated the world’s most profitable mobile phone brand. In the third quarter of this year, one person made a profit and monopolized 60.5% of the market. Despite the amazing data, the delayed release of the iPhone 12 caused Apple to compare 79% of the previous quarter with the third quarter of 2019. Of the 66.9% of the total, there was a significant decline. With iPhone 12 delivering good results globally, the results in the fourth quarter are expected to come back.
A few days ago, Wedbush analyst Daniel Ives investment report also pointed out that demand for iPhone 12 in North America, China, Asia and other places is gradually increasing. It is estimated that the number of appointments for the iPhone 12 series is twice that of the iPhone 11. It is estimated that there are about 950 million iPhone users worldwide, of which 350 million are likely to be upgraded. This will bring an “upgrade boom” for Apple, and the popularity of iPhone 6 will be close to that of iPhone 6.
As for Samsung, it also took a profit of 32.6%, which was a substantial increase compared to 18.8% in the same period last year. It was the best result since the second quarter of 2014. According to Strategy Analytics analysis, Samsung’s success is still in having more flagship and mid-range products. Looking at Samsung’s product strategy in 2020, not only the flagship S20 and Note 20, Samsung has also released a variety of A-series affordable 5G mobile phones.
In terms of shipment volume, Samsung still maintains a market lead of 21.9%, followed by Huawei (14.1%), Xiaomi (12.7%), and Apple ranked fourth with 11.9%.
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