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October China smartphone sales survey: Apple stands out with the iPhone 13 series

According to the latest data released by CINNO Research, a market research organization, among the top five brands in China’s smartphone market in October this year, Apple was the only one with a significant year-on-year and month-on-month improvement, and it returned to the top of the monthly sales list with the iPhone 13. It is worth mentioning that the iPhone 13 topped the stand-alone sales champion in October with about 2.67 million units.

The Apple iPhone 13 series drove Apple’s sales to increase by 32.5% month-on-month and 43.6% year-on-year in the month of launch. In October, its sales jumped further to 6.5 million units, an increase of 78% month-on-month and a year-on-year increase of 155 %.

Due to the hot sales of the iPhone 13 series, the remaining four brands all saw a month-on-month decline. Among them, OPPO maintained a relatively stable market sales, ranking second only to Apple. As the background of the industry, the global core shortage has objectively affected the mobile phone production capacity of the two listed companies, Apple and Xiaomi. Brands such as OPPO and vivo have mature and robust supply chain control systems that continue to ensure normal product iteration and production rhythm. OPPO Through the Find X3 photographer version, continue to stand high-end, while the just released Reno7 series will also boost OPPO sales in the fourth quarter.

October China smartphone sales survey: Apple stands out with the iPhone 13 series

CINNO Research analysts said: Although the sales of Honor smartphones in October fell by 6% month-on-month, they still showed a slight positive year-on-year growth. Magic3 series.

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