Wired
Apple revealed that the newly added advertising space is mainly to increase more opportunities for app content promotion. At the same time, it emphasized that the newly added advertising space also follows the privacy standards set by Apple, that is, it will not recommend personalization to users under the age of 18. At the same time, it will not use smart data to push accurate advertising content.
Apple sent an invitation earlier to invite developers to participate in online technical seminars related to advertising, and also revealed that it will launch a new version of the advertising field by the end of this year, so that app content can have more advertising space.
Prior to this, Apple has confirmed that it will add more advertising fields to the App Store, and like the previous advertising fields added to the search tab and results, the advertising fields added to the Today page and the app detail page will also be specially marked. , so that users can see at a glance that it is the content of the advertisement, so as to avoid disputes such as enticing users to click by mistake.
This time, the invitation to the online technical seminar was issued to developers in the hope of attracting developers to increase the exposure of their apps through the new advertising space, and Apple can also increase revenue through this advertising space.
Apple has yet to provide details on where the new ad space will be placed or how it will actually work.
In the previous statement, Apple revealed that the newly added advertising space is mainly to increase more opportunities for app content promotion. At the same time, it emphasized that the newly added advertising space also follows the privacy standards set by Apple, that is, it will not be distributed to people under the age of 18. Users recommend personalized advertisements, and at the same time do not use smart data to push accurate advertising content.
