Wired
The picture shows the whole series of S22 (Photo / Photo by reporter Huang Jingchun)
In recent years, Samsung’s mobile phone has shifted its focus to the Galaxy Z folding phone and replaced the original Galaxy Note. How will it develop in the future? Samsung President and head of mobile business Lu Taiwen accepted an exclusive interview with “Bloomberg” and personally revealed the future strategy of Galaxy.
Lu Taiwen said that before the next big change in the industry, Samsung mainly targets two series, the flagship of the Galaxy S series in the first half of the year, and the innovative Galaxy Z foldable product in the second half of the year. Indirect confirmation that the Galaxy Note temporarily entered the history.
In addition, Samsung has introduced the S Pen stylus experience of the Note series to other products. For example, the Galaxy S22 Ultra is the first built-in S Pen in the series. It has a separate slot to store the stylus, and no additional storage is required for the user. Also includes laptops and tablets. Lu Taiwen also revealed that in the Galaxy Z folding series, Samsung plans to add one or two new mobile phone types in the next three years.
Lu Taiwen believes that the mobile phone industry has undergone extremely rapid changes during the epidemic period. It may have taken more than 10 years. Now it has entered the second stage of market growth. The demand for high-end products has increased and the use time has been longer than before. He It also shared that the demand for S22 from operators and partners has increased by double-digit percentages compared to previous years, partly due to the new Ultra design.
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