Wired
According to previous reports, since the beginning of this year, the yen exchange rate has entered a downward channel, especially after entering June, it has reached a historic low value.
The sharp depreciation has also made international goods in Japan extraordinarily cheap in the eyes of foreign friends, and has become a “low-price country” in the eyes of international consumers. Many foreigners in Japan are frantically “sweeping goods”, such as the iPhone. Such electronic products have been looted.
It is reported that the iPhone 13 128G version was previously priced at 98,800 yen in Japan, equivalent to about 4,900 yuan, which is about 1,300 yuan cheaper than other countries.
But Apple can no longer endure this low-priced “sale”. According to @Sina Technology, Apple officially raised the price of iPhones in Japan starting on June 30.
Among them, the cheapest third-generation iPhone SE 64GB version has risen from 57,800 yen (about 2,849 yuan) to 62,800 yen (about 3,096 yuan).
The iPhone 13 Pro 128GB version has risen from 122,800 yen (about 6,054 yuan) to 144,800 yen (about 7,138 yuan), an increase of more than 1,000 yuan.
However, judging from the iPhone 13 Pro, Japan is still cheaper than the official website of the National Bank, and the same version on the Chinese official website is currently priced at 7,999 yuan.
However, it should be noted that during the event on the e-commerce platform, the price of any event will be much lower than this price, and the Japanese version has lost its price advantage.
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