Wired
For a long time, sunspots have always been an unavoidable stain on the Internet, and there are even many professional sunspots who frequently make trouble.
Recently, a blogger reported that they found an article with Magic in the product name, and there were inexplicably many malicious black comments against the Honor Magic 4 in the comment area, and they were all small.
From the perspective of this operation, there should be an organized attack behind it. According to the blogger, there were similar operations in the past few months, also because of the Magic keyword. Although it has nothing to do with glory, the comment area is unified in Black comments on Honor Magic.
Honor did not respond at that time, but this time, Honor executive Jiang Hairong said: I still hope that the competition will return to the product itself.
However, despite repeated malicious attacks, Glory has been playing steadily since its recovery, and even won the first place in China.
In a recent interview with Zhao Ming, he responded to questions related to share and said: “It is true that Honor has already been the first share in terms of brand latitude in the first half of this year. It has always been the first share of the brand.”
However, Zhao Ming emphasized that the first is not what Glory values and pursues. What Glory values is to better serve consumers and continue to rise in the high-end market.
He said that when you don’t put your number one word in words, especially when you don’t put your number one word in the outside world, it is precisely to let the team focus on the connection between you and consumers, that is, you need to pay attention to Consumers are constantly returning to the idea of innovation, quality and service with their wholeheartedness in the experience of using your product.
“Because you spend too much energy calling us to be No. 1, but instead you make yourself confused, or you need to calm down and sit on the bench for ten years… You call us No. 1 in sales. Today is not what we value. Instead, we value the connection with consumers after each launch.”
At the same time, he also revealed that the current Honor Magic 4 series has achieved about 7% of the 4000+ market share. Although there is still a gap compared to Apple, Honor has only really entered the high-end market for about a year, and this growth rate is also very fast. of.
This achievement also shows the recognition of the market and consumers, and we expect that Honor will bring us stronger high-end products in the future.
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