in

Analyst: Apple’s new iPhone SE is expected to be around 2,500 yuan, and shipments in the first year of listing can exceed 30 million units

On March 8, Wedbush analyst Daniel Ives expects that Apple’s new iPhone SE will ship more than 30 million in the first year after its debut in the spring. Department.

Apple is scheduled to hold a special event called “High Energy Transmission” at 2:00 am Beijing time on March 9. In a report to investors, Ives said that the “highlight” it is most concerned about is the new iPhone SE. The phone is expected to cost $399 (about 2,521.68 yuan), be powered by the A15 bionic chip, and support 5G capabilities.

“We don’t expect major changes in hardware design, as Apple’s chip upgrades and the addition of 5G support will be the biggest highlights of the event, further fueled by this massive iPhone 13-dominated product cycle,” Ives wrote. User upgrades.”

The analyst predicts that iPhone SE shipments may exceed 30 million units in the first year after launch due to previously pent-up demand. What’s more, Ives called the figure “pretty conservative.”

Still, the figure is higher than the projected first-year sales of the 2020 iPhone SE (second generation). Apple no longer provides data on device sales, but estimates the 2020 iPhone SE will sell around 24 million units.

That’s because the device’s low price point and specs provide consumers with “better value,” especially compared to rival devices. Ives believes that the iPhone SE could help Apple take more market share from its Android rivals.

In addition to the upgraded iPhone SE, Ives also expects Apple to launch a new iPad Air 5 with an A15 chip, and at least one new Mac model, which he believes will be an 13 with an updated M2 chipset. inch MacBook Pro.

The analyst added that other Mac models are more likely to be unveiled at WWDC 2022, while “Apple Glass” could be available before the fall.

Ives maintained his “outperform” stock rating on Apple, as well as his $200 price target over the next 12 months. Apple shares closed at $159.3 per share on Monday, down 2.37 percent. As of this writing, the stock was down another 0.36% in after-hours trading and is currently trading at $158.73 per share.

Share this: