Wired
DigiTimes reported that initial sales of the iPhone 14 series in China were lower than the iPhone 13 series.
Many users who only make reservations and do not purchase?
The iPhone 14 series, which has been reported to have a strong reservation status, seems to have sold less than the iPhone 13 series in China in the three days after its launch.
According to analysts, the iPhone 14 series sold 987,000 units in the three days after its release, 11% lower than the iPhone 13 series.
Analysts point out that there is a discrepancy between the reservation situation, which is said to be strong, and the actual sales volume, due to the fact that in China, even if you make a reservation, you are not necessarily obligated to purchase it.
The Chinese smartphone market has been sluggish for a long time, so it is possible that the iPhone 14 series has also been affected.
Source: DigiTimes
(FT729)
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