Mute PC
… or not exist?
The Mac Studio debuted with the M1 Max and M1 Ultra chip options in March of 2022, and Apple hasn’t yet updated it to the M2 generation of chips. But if and when they do, they have no choice but the raise the price by at least 10% if not more, and here’s why.
Now, I’m not going to be talking about leaked rumors or anything like that. This analysis is done completely by factual observations about Apple’s pricing strategy. By looking at what Apple has done up until now with the M1 and M2 generation products, we can figure out how an M2 update to the Mac Studio will be priced.
00:00 Intro
00:35 Observation 1
01:16 Observation 2
02:39 Observation 3
05:01 Observations 4, 5, 6
06:05 Minimum Price: $2199
07:21 Alternative 1: $2299
08:08 Alternative 2: $2499
09:25 M2 Max Pricing Conclusion
10:37 Downward Pressure from MacBook Pro
12:14 M2 Ultra and Mac Pro