Wired
(Photo/photo by reporter Wu Peihua)
According to recent media reports, ASUS may discontinue the Zenfone mobile phone series due to internal reorganization. Earlier, ASUS officially issued a statement denying the rumors, and stated that it will continue to maintain the ROG and Zenfone product lines.
Last week, a person familiar with the matter broke the news to the media that the latest Zenfone 10 will be the last generation of the series. In the future, members of the R&D team will be transferred to other departments, or directly join the ROG team, which will make the Zenfone series go into history. . Asus has officially denied the rumors this morning.
ASUS’ full statement is as follows: “Regarding the recent rumors that ASUS Zenfone 10 is the last generation of the series and that the Zenfone product line will be discontinued, we solemnly reiterate that this is a fiction and pure rumor. ASUS has always had a profound commitment to the mobile phone business and customers, as As explained in the second quarter, the two product lines of ROG and Zenfone will continue in the future. Please look forward to our new product lineup in 2024.”
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