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Exposing that Apple’s crackdown on offline iPhone 12 supply flows to e-commerce for resale, and offenders are fined 400,000 yuan per unit

Apple officially released the iPhone 12 series of new products on October 14. Among them, the iPhone 12 and iPhone 12 Pro will be pre-ordered at 8 pm on October 16, and will be released on platforms such as Tmall on October 23. IT House learned that iPhone 12 The mini and iPhone 12 Pro Max will be pre-ordered at 9pm on November 6th and will be on sale on November 13.

Exposing that Apple's crackdown on offline iPhone 12 supply flows to e-commerce for resale, and offenders are fined 400,000 yuan per unit

According to Weibo blogger @测评小铺, Apple has begun to take measures to control the sale of new products for the iPhone 12 series and iPad Air 4. The iPhone 12 mobile phone retail channel is activated in advance and a fine of 200,000 yuan per unit is imposed. Channel, the fine is 200,000 yuan/unit or 400,000 yuan/unit.

Exposing that Apple's crackdown on offline iPhone 12 supply flows to e-commerce for resale, and offenders are fined 400,000 yuan per unit

The following is the content of the description:

For the iPhone 12, iPhone 12 Pro, iPad Air 4, iPhone 12 mini, iPhone 12 Pro max and other new products that will be launched this year, please follow the following rules:

1. Promise that all purchased machines will not flow to online channels such as Pinduoduo, Tmall, Taobao, Vipshop, JD.com, Suning, etc. and overseas markets (not limited to direct or indirect supply). / Station is fined.

2. Promise that when all purchased machines flow to a non-Apple authorized physical store, the machine must be activated on site during sales to prevent someone from taking the machine back to online sales. If it violates, a fine of 400,000 yuan/unit will be imposed.

3. While selling the above new products, our company will charge each customer a deposit of 50,000 yuan. Transferring the deposit is deemed to agree to the above terms. If no abnormality is found within 15 days from the first issue date, our company will return the deposit in the same way.

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